Health Brand | Messaging + Copywriting
Client: Global consumer health company
Collaborated with brand and marketing teams to develop tone of voice guidance and website copy celebrating new product lines.
US Investment Website | SEO Articles + Financial Content
Client: U.S.-based investment platform
Created a series of SEO-rich articles designed to offer accessible, useful information for retail investors while staying aligned with FCA guidelines and brand tone.
PR Support | Reactive + Campaign Comms
Client: Multiple
Provided freelance PR and copy support during peak periods—wrote press releases, FAQs, media statements, and briefing materials. Worked in fast-moving environments with tight turnaround times.
Fintech Start-up | Messaging + Marketing Copy
Client: Early-stage fintech company
Worked with the founding team to define tone of voice and core messaging, and delivered brand-aligned marketing copy for web, email, and campaign materials during the company’s early growth phase.
Health Brand | Messaging + Copywriting
Client: Global consumer health company
Crafted brand messaging and tone of voice guidance to align internal and external communications. Supported senior leaders in shaping their personal brand, building their presence as spokespersons online, and preparing for speaking engagements.
Sustainability Start-up | Website + Brand Copy
Client: Early-stage clean energy company
Advised senior leaders on personal brand positioning, digital visibility, and message delivery for media and public speaking engagements.
Investment Platform | Thought Leadership + Editorial
Client: FTSE 100 financial services firm
Wrote a series of thought leadership articles and op-eds on market trends and investor behaviour. Produced client-facing copy aligned with the brand voice and made complex topics simple and accessible.
Charity Sector Internal Comms
Client: UK children’s hospice
Supported internal comms with messaging around organisational changes.